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82% of this batch claimedclaimed

Find your princess

Every necklace is inspired by a fairytale. Which one is yours?

The Viral Princess Collection

Our best sellers

Free shipping over $45✦Gift box included✦30-day happily ever after guarantee✦Waterproof & tarnish-free✦Free shipping over $45✦Gift box included✦30-day happily ever after guarantee✦Waterproof & tarnish-free✦

Why Storyelle

Made to be worn every day

  • Fine finishes

    18K gold plating, sterling silver and hand-set crystals, made to shine every day.

  • Waterproof & tarnish-free

    Shower and work out in it. It won't fade or turn your skin green.

  • Keepsake gift box

    Every necklace arrives in a velvet box, ready to give.

  • 30-day guarantee

    Love it, or get a full refund within 30 days.

#StoryelleGirls

Seen on real-life princesses

Real customers, real sparkle.

Riley T. wearing the Belle Pearl RoseDate night
Riley T.

Wore it to our anniversary dinner and felt like a princess

Belle Pearl Rose
Nicole A. wearing the Ariel Sand CascadeMatching
Nicole A.

Me and my sister picked different styles and we love both

Ariel Sand Cascade
Two best friends on a sofa, one giving the other a Storyelle necklace in its velvet gift box

Made for gifting

The gift she'll never take off

Every necklace arrives in a velvet keepsake box, ready to give the moment it lands. Pick the princess she loves, and choose one for yourself too.

Buy 1, Get 1 Freeends in

82% of this batch claimed

Find her princess

Free shipping on orders over $45

Real reviews

Happily ever after, in their words

Loved by 13,700+ Customers

Photo from Madison R.
3 days ago

Prettier than the photos

I was nervous it would look cheap, but the opal has a real pink glow and every little stone on the rays is still in place after a month of daily wear. So many compliments at work.

Madison R. Verified Buyer
The “Rapunzel” Sun Drop Necklace
Photo from Ryan C.
1 week ago

She cried (the good kind)

Ordered it for our first Valentine's Day and it arrived in 9 days. The velvet box felt way more expensive than what I paid, so no wrapping needed. Two months later she still wears it daily and it looks brand new.

Ryan C. Verified Buyer
The “Belle” Enchanted Rose Necklace
Photo from Tamara W.
2 weeks ago

Double shifts, still perfect

I wait tables, doubles on weekends, and wear it wrapped short so it stays out of the way. Five weeks in, not one loose bead, and the little white lilies still look brand new. Customers ask about it every night.

Tamara W. Verified Buyer
The “Tiana” Emerald Lily Necklace
Photo from Layla H.
3 days ago

My little wish on a road trip

Wore it for a whole week of desert road tripping through Arizona, hundred-degree days, dust and sunscreen included. Three weeks later the gold still glows and the tiny pink heart catches the sun in every photo. My friend snapped this one at sunset.

Layla H. Verified Buyer
The “Jasmine” Wish Lamp Necklace
Photo from Lindsey R.
3 weeks ago

Two weeks in Italy

Wore the Crimson Heart every day of our two weeks in Italy. Sunscreen, long hot days and gelato everywhere, and the red crystal still sparkles like the first day. People stopped me twice to ask where it's from.

Lindsey R. Verified Buyer
The “Snow White” Poisoned Apple Necklace
Photo from Kendall B.
1 month ago

My daughter and I match

We did the buy 1 get 1 deal so my 13-year-old and I could match. She wears hers to school and soccer and after six weeks both still look new. The box made it feel like a real gift.

Kendall B. Verified Buyer
The “Ariel” Ocean Tear Necklace
Photo from Kristen L.
3 weeks ago

Wore it at my graduation

The Rose Crown was my graduation gift to myself. A whole day in the sun in that heavy gown, hugs from everyone and photos nonstop, and it looked perfect in every single picture. Now I wear it every day.

Kristen L. Verified Buyer
The “Aurora” Rose Crown Necklace
Photo from Brianna M.
3 weeks ago

It actually spins!

I didn't believe the spinning part until I got it. The center turns so smoothly and it sparkles like crazy in the sun. Two months of fidgeting with it and it still spins like day one.

Brianna M. Verified Buyer
The “Rapunzel” Sun Drop Necklace

Our promise

Your happily ever after, guaranteed

Every Storyelle piece comes with our 30-Day Happily Ever After Guarantee. If it doesn't make you smile, we'll make it right.

30 days to fall in love

Not the one? Tell us within 30 days of delivery for a full refund, no questions asked.

Arrives perfect, or we replace it

If your necklace arrives damaged, we'll send a new one free of charge.

Real people, real replies

Our small team answers every message within 24 hours.

Find your princess

Free shipping on orders over $45

Frequently Asked Questions

Before you fall in love

How long does shipping take?

Orders ship within 1 to 2 business days and usually arrive in 8 to 12 business days, with a tracking link by email. Shipping is $4.95, and free on orders over $45.

Does it come ready to gift?

Yes. Every necklace arrives in its own velvet keepsake box, ready to give the moment it lands.

What if I don't love it?

You're covered by our 30-Day Happily Ever After Guarantee. Reach out within 30 days of delivery and we'll refund you in full.

Will it tarnish or bother my skin?

No. Every necklace is made to be worn every day: waterproof, tarnish-free and gentle on sensitive skin, so it won't fade or turn your skin green, even with daily showers and workouts. Just take it off before the pool or the ocean.

New princess drops

Get early access to the next princess

Be the first to know when a new princess joins the collection.